Tele Atlas made an agreement with TeleNav under which Tele Atlas will supply global digital maps for TeleNav’s products.
TeleNav’s leading-edge LBS services include voice GPS navigation, Mobile Resource Management (MRM), asset GPS tracking (AVL), local search and other LBS services on multiple carriers worldwide over standard mobile phones, BlackBerry, Symbian, Palm Treo and Windows Mobile devices. Tele Atlas’ geographic content already powers 150 LBS-based applications on wireless personal navigation devices, PDAs, and smartphones, including city guides, real time traffic, weather and social networking applications.
TeleNav President and CEO HP Jin said TeleNav chose Tele Atlas as its digital map provider because of the company’s global coverage and focus on partner support. “TeleNav is committed to providing our customers with the best content and services in the market. We are pleased to expand our content portfolio to feature Tele Atlas maps and POI content for North America and Europe.”
Tele Atlas Americas COO Mike Gerling said the decision is a significant one for Tele Atlas given TeleNav’s position in the U.S. LBS market. “Accurate map data is the foundation for the most useful, and used, LBS applications. Our superior processes and technologies ensure our maps and points of interest are up-to-date, and are the driving forces behind our continued dominance in the wireless market. We look forward to working with TeleNav to bring the convenience and benefits of location services to the masses.”
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