Broadcom’s New AccuLocate Technology Delivers Personalized Consumer Experiences to Retail and Public Venues.
Broadcom Corporation, a semiconductor solution developer for wired and wireless communications, has announced its first 5G WiFi (802.11ac) system-on-chip (SoC) to deliver pinpoint indoor positioning technology. The BCM43462 SoC features Broadcom’s new AccuLocate technology, which provides sub-meter accuracy on physical locations enabling retailers and public venue operators to deliver more personalized experiences to consumers.
Broadcom’s latest 5G WiFi SoC with on-chip AccuLocate technology operates using fine timing measurement (FTM) technology, resulting in highly accurate positioning regardless of environmental factors. Previous versions of indoor positioning relied on received signal strength indicator (RSSI) technology, where signal strength and performance can vary depending on environmental factors such as crowd density or temperature.
“Broadcom’s latest 5G WiFi innovation with integrated AccuLocate technology delivers highly accurate sub-meter pinpoint technology that rivals the capabilities of outdoor location based technology,” said Ed Redmond, Broadcom Vice President and General Manager, Compute and Connectivity. “In addition to providing a more customized user experience, this technology has the added benefit of allowing venue operators to monetize their investment in existing Wi-Fi infrastructure.”
Broadcom’s BCM43462 SoC with integrated AccuLocate technology is sampling now. AccuLocate technology is also available on Broadcom’s BCM43520 5G WiFi 2X2 SoC, BCM43460 5G WiFi 3X3 SoC for access points and routers, as well as on the BCM4354 5G WiFi 2x2 MIMO combo chip for mobile devices.
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